Moon Dog Brewery X Darche collaboration

What’s more Aussie than embracing the great outdoors? Enjoying a cold one, of course!

To showcase Darche’s Swag Hutch® in a whole new light, we helped team up Darche with Moon Dog Brewery for a collaboration that’s as refreshing as a summer breeze.

“Share an Old Mate with your old mate”

It became the catchy slogan as we embarked on a journey to bring Darche’s outdoor gear and Moon Dog’s brews together in a fun-filled digital campaign. From a series of promotional stop-motion videos and social content, to competitions ‘Guess how many Old Mate beers can fit in a Hutch®?’ and product giveaways, it wasn’t just about the brews; it was about getting Darche’s and Moon Dog’s products front and centre in your mind.

We know what you’re thinking.
Well, how many beers could fit?
Uhh… lots!

…Okay then, what else could fit?

This formed the base of a fun campaign that achieved a record number of customer social engagement and views while also branding and promoting the purpose and usefulness of a great Darche product – The Swag Hutch®. By blending Darche’s outdoor expertise with Moon Dog’s brews, we tapped themes that truly resonated with their audiences.

As we continue to explore new horizons, the collaboration between Darche and Moon Dog Brewery stands as a testament to how valuable a great partnership and innovative product branding and promotion can be.

So, here’s to sharing good times and great adventures with mates! Cheers!

What can we do for you?

It doesn’t matter where you are in the world, we all love coffee!
So grab your favourite drink and let’s take your brand to the next level.